Privacy Policy

Freya A. E. Sparrow
36 Iverson Road, NW6 2HE, London
United Kingdom
Email: [email protected]

1. About this Privacy Policy

I respect your privacy and am committed to protecting your personal information.

This Privacy Policy explains how I collect, use and protect personal information when you visit my website, contact me, place an order, purchase artwork or otherwise interact with my business.

I am a sole trader and am responsible for the personal information I process in connection with my business.

2. Information I Collect

Depending on how you interact with me, I may collect some or all of the following information:

  • Your name

  • Billing and delivery address

  • Email address

  • Telephone number, where provided

  • Details of products or artwork you purchase

  • Information you provide when contacting me

  • Information relating to commissions or bespoke artwork

  • Payment and transaction information

  • Information relating to returns, refunds or customer service enquiries

  • Technical information about your use of my website, such as IP address, browser type and device information, where applicable

I only collect information that is reasonably necessary for the purposes described in this Privacy Policy.

3. How I Use Your Information

I may use your personal information to:

  • Process and fulfill orders

  • Take and process payments

  • Arrange delivery of artwork and other goods

  • Communicate with you about your order

  • Respond to enquiries and customer service requests

  • Deal with returns, refunds, complaints and other issues

  • Create and manage commissions or bespoke artwork

  • Keep appropriate business and financial records

  • Meet legal and accounting requirements

  • Protect my website, business and customers against fraud or misuse

  • Improve my website, products and services

  • Send marketing communications where I have a lawful basis to do so

4. Lawful Basis for Using Your Information

I will only use your personal information where I have a lawful basis to do so.

Depending on the circumstances, this may include:

Contract: Where I need your information to process an order, provide artwork or fulfil a contract with you.

Legal obligation: Where I need to keep records or provide information to comply with legal, tax or accounting requirements.

Legitimate interests: Where processing is reasonably necessary for running and protecting my business, communicating with customers, improving my services or dealing with enquiries, provided that this does not unfairly override your rights.

Consent: Where I ask for your consent, for example for certain marketing or non-essential cookies.

5. Payments

Payments made through my website may be processed by a third-party payment provider, such as Stripe / PayPal / Shopify Payments / other.

I do not normally have access to your full card or payment details.

Your payment information may be processed by the relevant payment provider in accordance with its own privacy policy and terms.

6. Delivery

Where you purchase physical artwork or other goods, I may provide your name, delivery address and necessary contact details to the postal or courier service responsible for delivering your order.

I only provide information reasonably necessary to complete the delivery.

7. Other Service Providers

I may use trusted third-party service providers to operate my business and website.

These may include:

  • My website hosting or e-commerce provider: [Create.net]

  • Payment providers such as Paypal and Stripe.

  • Delivery or postal services.

  • Email provider.

  • Accounting/bookkeeping software or services.

  • Website analytics provider.

These providers may process personal information on my behalf where necessary to provide their services.

I will take reasonable steps to ensure that personal information is handled appropriately.

8. Marketing

I may occasionally send information about new artwork, collections, exhibitions, events or other news about my work if you are subscribed to my Newsletter.

Where I rely on consent for marketing, you can withdraw your consent at any time.

You can unsubscribe from marketing emails by using the unsubscribe link provided in the email or by contacting me directly.

I will not sell your personal information to third parties.

9. Cookies

My website may use cookies and similar technologies.

Some cookies are necessary for the website to function, for example to enable shopping basket or security features.

Where my website uses non-essential cookies, such as certain analytics or advertising cookies, I will provide appropriate information and, where required, ask for your consent before using them.

You can manage your cookie preferences through the cookie settings provided on my website.

The exact cookies used will depend on the technology and services used to operate my website.

10. How Long I Keep Your Information

I will keep personal information only for as long as reasonably necessary for the purposes for which it was collected.

Some information must be retained for longer periods because of legal, tax or accounting requirements.

For example, I may retain order and transaction information for the period required by applicable tax and accounting rules.

When personal information is no longer required, I will take reasonable steps to securely delete or dispose of it.

11. Keeping Your Information Secure

I take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

12. Sharing Your Information

I will not sell or rent your personal information.

I may share personal information where reasonably necessary with:

  • Payment providers

  • Postal and courier services

  • Website and hosting providers

  • IT and software providers

  • Accounting or professional advisers

  • Government, regulatory or law-enforcement authorities where I am legally required to do so

I will only share information where there is a legitimate reason to do so.

13. International Transfers

Some of the third-party services I use may process personal information outside the United Kingdom.

Where this happens, I will take appropriate steps to ensure that any transfer of personal information is carried out in accordance with applicable data protection law.

14. Your Rights

Depending on the circumstances, you have rights under data protection law in relation to your personal information.

These may include the right to:

  • Ask for a copy of the personal information I hold about you

  • Ask me to correct inaccurate or incomplete information

  • Ask me to delete your personal information in certain circumstances

  • Ask me to restrict how I use your information in certain circumstances

  • Object to certain types of processing

  • Withdraw consent where I rely on consent

  • Request your personal information in a portable format where applicable

These rights are subject to certain legal exceptions and may not apply in every circumstance.

To exercise a right, please contact me using the details provided at the beginning of this Privacy Policy.

15. Complaints

If you have concerns about how I have handled your personal information, please contact me first so that I can try to resolve the issue.

You also have the right to complain to the Information Commissioner's Office (ICO), which is the UK's independent data protection regulator.

Information about making a complaint is available from the ICO's website.

16. Changes to this Privacy Policy

I may update this Privacy Policy from time to time to reflect changes to my business, website, the services I use or applicable data protection requirements.

The latest version will be published on this page with the date shown at the top.

17. Contact

If you have any questions about this Privacy Policy or how I use your personal information, please contact me:

Freya A. E. Sparrow
36 Iverson Road, NW6 2HE, London
United Kingdom
Email: [email protected]